Sevya

 

Following their name, meaning "caring through service" in Sanskrit, Sevya is dedicated to preserving indigenous art forms and cultures of India by supporting artisan communities who uphold these traditions.

 

Summary

  • Sevya was founded in 2002 and is the brain child of renowned teacher of Vedanta Swami Dayananda Saraswati, who worked throughout his life to nurture a culture of dharma and caring throughout India
  • Sevya supports artisan groups that have little access to marketing avenues by reviving endangered art forms and showcasing their products in the global arena
  • Sevya works with thousands of artisans throughout India including weavers, blockprinters, embroiderers, and jewelry makers
  • Artisans are members of cooperatives and non-profit organizations and often the entire village is involved in some aspect of the craft from dyeing the yarn to setting the loom, weaving, and hand-tasseling.
  • Member of the Fair Trade Federation, which verifies and monitors fair trade practices.

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